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GamRes
provides independent research and consultancy services to help better understand
gaming behaviour
- We apply up-to-date knowledge about the psychology of gaming behaviour in order to develop effective responsible gaming strategies
- We advise on the design and implementation of responsible games
- We investigate problem gambling
and how it can best be avoided or treated
- We evaluate current services
aimed at helping people with gambling problems
- We provide tried and tested
online training for all levels of staff from retailers to senior
management
Responsible gaming policies make sense
for everyone:
- Problem gambling is bad news for everyone. The
long term sustainability of a vibrant gaming culture depends on
effective strategies for considering vulnerable players.
- Our studies have shown that many players feel that
responsible gaming practises demonstrate that a gaming operator
has integrity, and that they care about their customers' wellbeing.
Effective responsible gaming practises show players that they
can trust an operator.
- Many players don't want their winnings to come
from players who can't afford to lose it. Effective responsible
gaming practises allow players to feel more comfortable that their
winnings have not come from people who may have a problem.
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